Free Tests to Increase Traffic to Your Website

Back in the day, building a website meant getting your hands dirty in code, figuring out hosting, and maybe even hiring a webmaster. Now you can create a website in minutes. No HTML or CSS experience is required.

Perhaps this site is intended for certain eyes only. Follow these steps to create a private website to share family updates, photos, or anything else you want through Squarespace.

But it is more likely that you want as many people as possible to your website. Make sure once they get there, they won’t be disappointed. Tap or click for 10 ways to improve your website.

Now let’s take a look at some smart and useful resources that every website owner should use. Believe me. You’ll want to bookmark those.

Get started with Google Search Console

When it comes to search, Google is in the lead. If you want more traffic, start here. Google provides a free tool to help you monitor, maintain, and troubleshoot your website’s presence in Google search results.

There are many reasons to connect your site to the console, but most importantly, it tells you how the search engine is going to find and crawl your site. You’ll be able to see if there are any issues with indexing pages, and you can request re-indexing if new content has been added and it doesn’t show up in search results.

Search Console also provides information about your visitors’ browsing habits, such as the search terms they used to find you or the number of times your site appeared in search results. Helper, helper, helpful, benefactor.

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Check your links

You can have great design and excellent content, but broken links are annoying enough to drive visitors away. WC3 Link Checker checks website links and gives you a summary of their validity.

It provides more information about any 200 errors (“Some links to this resource point to broken URI fragments”), 404 errors (“The link is broken. Double-check that you haven’t made any misspellings or errors”), and more.

It’s easy to see if all your content and links are pointing in the right direction. Pro tip: Broken links can affect your placement in Google search results, which means less traffic.

Make sure your website is mobile compatible

How frustrating do you feel when you open a website that is impossible to navigate on your phone? Most browsers can scale web content to a portable version, but something is bound to look out of place, broken, or just plain weird.

Google Mobile Compatibility Testing does exactly what the name suggests: it checks your website for mobile compatibility. Just enter your website URL and press URL test.

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See your score

Looking for a more comprehensive look at the health of your site? Nibbler scans your site and gives you a score from 1 to 10 across several categories.

The results are divided into each section. Nibble will give you areas to improve. The degree of accessibility, for example, takes into account internal links, page titles, addresses, and mobile compatibility. Technology analyzes how well your site is designed. Experiments focus on how satisfying a website is likely to be for users.

The test is free to complete, but note that you will be limited to three reports.

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Improve search results and content

How does your site stack up against competitors? By checking your domain or associated keywords, Ubersuggest will show you which pages are higher rated than competitors, suggested keywords for your webpage to rank higher in search results and even some useful content ideas to increase traffic.

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Listen to the podcast here or wherever you get your own. Just search for my last name, “Commando”.

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