If you’re having trouble coming up with gift ideas, you’re definitely not alone. Even Santa Claus—a magical elf who can see you when you’re asleep and knows when you’re awake—needs the world’s children to provide him with a detailed list of their holiday wishes.
Here at The Standard, we know how difficult it can be to find the perfect present. That’s why we took it upon ourselves to pre-assemble this guide for Black Friday and Small Business Saturday.
Whether you’re looking for trendy clothing and accessories, practical home goods or something a little more creative, the local merchants on this list—plus many others we didn’t have space to include—have you covered.
Even if you don’t find exactly what you’re looking for here, we think you’ll walk away with a little inspiration and a better idea of what to get for all the unique people in your life. happy vacation!
For the local God or Goddess
Among the Bay Area’s most iconic and classic brands is Heath Ceramics, which grew out of Sausalito and the hands of revolutionary ceramicist Edith Heath. A thoughtfully crafted candle holder or beautifully glazed bud vase is sure to please friends and family who appreciate both form and function. Candle holders ($25) and bud vases ($32) are on the cheaper end of the Heath ceramics spectrum. Starter dinner sets cost $200, but savvy shoppers can head to the brand’s Sausalito factory and showroom for discount seconds that look as good as beginnings. You might also stumble upon a ceramic pattern or color that isn’t available online or at one of the brand’s showrooms in San Francisco.
You’ll also find carefully curated home goods at The Perish Trust in Divisadero, a “modern-day contemporary general store” selling artisan kitchenware, drugstore items, and cookbooks.
Earthen on Fillmore Street carries its own line of ceramics as well as a large selection of adorable Christmas ornaments ($18).
Foggy Notion on Clement Street boasts an impressive assortment of eco-friendly products that can also double as practical and budget-friendly stocking stuffers, including reusable paper towels ($20), food storage wraps ($18), face rounds ($15), and Net Productions. sachets ($10 to $18).
Wander on Valencia often offers a range of gorgeous scented candles, diffusers and incense packs that just keep giving. Boutique Valencia offers half-price packages on their products.
And if you want to make something special for a friend or family member’s hometown, you can make your own candle blends at Moonshot Studio in Noe Valley. (CJC)
There are many thrift stores and clothing stores that have stylish and unique items for the dress mare on your list. Here are a few that caught our eye this holiday season.
Current San Francisco on Fillmore Street offers a selection of colorful “small batch” styles that owner Nancy Munther chooses or works with a designer to create the boutique home’s trademark. This means that the collection is always changing, and you are bound to find something unique.
If you’re looking for trendy, eco-friendly fashion, Isso in the Mission dresses second-hand to fresh and funky and only sells goods “made, found, or designed in the Bay Area.”
ReLove on Polk, a black-owned resale boutique, curates a narrow selection of vintage, designer, and indie brands that define beauty. Whether you’re looking for a classic trench or a bright blue and yellow jacket, ReLove is the solution for you. (CJC & OMC)
To the fathers, men and brothers in your life
California Cowboy is a San Francisco-based brand with a brick-and-mortar presence on Polk Street. Inspired by the California outdoor lifestyle, the brand’s creator created an “apres-ski” shirt that’s perfect for the skier, snowboarder, or snowboarder in your life and designed to hang. Made from premium Portuguese flannel, the Slim-Fit Button ($168) features a gusseted back bottle pocket where family or friends can stash a beer, burrito, or white claw; zip dry tech pocket to hold a smartphone; and loops to hold gloves or sunglasses.
Each flannel comes with a bottle opener and beer warmer so the man in your life will be all set to open one. While one might prefer a flannel shirt for cooler San Francisco weather, the California Cowboy also makes a beer/seltzer “après-surf” short-sleeved shirt ($145) in Hawaiian-style prints for warmer climates.
State of Flux, a community-focused Black and Brown men’s clothing boutique in Valencia, also offers a variety of hoodies, hats, handbags, tennis shoes, T-shirts, and accessories in bold patterns. If you are looking to make a fashion statement, be sure to check out the streetwear lines. (CJC & CC)
San Francisco style
If you’re on a tight budget but still looking to share a slice of San Francisco with colleagues or family members, the San Francisco-based brand Culk has beanies, “dad hats,” and trucker hats under $30 emblazoned with symbols. State gold, including the Golden Gate Bridge, poppies, and nods to local San Francisco sports sites and teams.
You can also share your San Francisco pride with a t-shirt, jacket, or hoodie from one of the city’s screen printing specialists.
Upper Playground, the OG Bay Area streetwear line from Lower Haight, has tees and accessories under $45 designed by local artists like North Beach artist Jeremy Fish.
Fleetwood on Clement Street sells Ocean Beach-themed sweatshirts ($48) and handbags ($20) along with an assortment of Made in SF brands.
And San Franpsycho screen-print clothing brand born in the sunset has unisex 3D tops featuring everything from well-known SF landmarks like the Cliff House ($34.50) to the more obscure Doggie Diner capes ($59.50). The brand also sells dog headpieces ($19-$28) with the Golden Gate Bridge printed on the back. (CJC)
Your canine companion
Speaking of dogs, you might want to pick up something for your furry friend this holiday season. Dogue’s new posh dog café sells a small selection of leashes, collars, and bowls, and Mishka’s posh dog shop on Union Street offers a range of dog-friendly sweaters and shirts. (CJC)
For coffee addicts or the curious palate
Every San Franciscan has their favorite morning brew, but you really can’t go wrong with any number of SF or Bay Area-based roasted beans.
A few employee favorites all from Bay Area origins include:
And with some bags starting at just $12, a bag of beans is a budget-friendly buy that will delight almost any coffee drinker in your life.
Alternatively, if you have a friend who doesn’t like coffee or is trying to eliminate caffeine from their lifestyle, we recommend opting for a bowl of City Bees honey harvested directly from the beehives scattered throughout San Francisco’s busiest and busiest neighborhoods. City Bees founder and home care worker Robert MacKimmie posts at Clement Street Farmers Market every Sunday. (CJC)
for creativity in your life
For your artistic friend or family member, be sure to stop by Jenny Lemons on 24th Street for unique arts and crafts supplies, including embroidery, needlework, block printing, and rubber stamp sets that range in price from $15 to $85.
Rare Device on Divisadero also features a variety of art gifts, including colorful art prints, pens, notebooks, and whimsically shaped mugs and mugs in nearly every color of the rainbow. Design-loving significant others might also appreciate one of Rare Device’s cute necklaces.
The Pirate Supply Store by Dave Eggers who writes youth nonprofit 826 Valencia also offers a range of quirky nautical-themed gifts your friend with a wild imagination might appreciate. Choose binoculars, an eye patch, or a hook for a creative gift that also supports a good cause. Sales from the store support the San Francisco nonprofit’s writing programs. (CJC)
For the audiophile in your life
Register on Black Friday
Established in 2007 to support independently owned music stores around the world, Record Store Day hosts an annual Black Friday event, when music fans line up for the chance to add new, rare, and reissued vinyl to their collections.
Many stores around the bay are hosting Record Store Day sales, including Haight-Ashbury’s Amoeba Music, which turns 25 in San Francisco this month. On Black Friday, Amoeba Will Drop 160 Standard Store Day Issues—David Bowie’s The Next Day Extra EPJerry Garcia Band Pure Jerry: Hampton Coliseum Virginia November 9, 1991 LP, Jefferson Airplane Live at the Monterey Pop Festival and Snoop Dogg’s colad on lime green vinyl, just to name a few—along with other in-store-only specials.
Other Bay Area record stores such as Thrillhouse Records, a punk record store and label in Bernal Heights, and 1-2-3-4 Go! Records in North Auckland will be hosting Black Friday sales at the Record Store. 1-2-3-4 Sale Go! It is by (paid) appointment only.
If you’re having trouble narrowing down the perfect gift for your local musicologist, Miles Davis’ live recording in San Francisco, Black Beauty: Miles Davis at the Fillmore WestLuniz’s old school hip-hop gem stackola process, Green Day neoclassical punk Doki and the 2010 indie darling compilation In the Cloud: New Voices from San Francisco All are excellent options. (u)