New Murrells Inlet apartment development under construction near Georgetown County | Business News SC Georgetown SC

MURRELLS INLET – A developer is bringing more than 300 luxury-style apartments to Murrells Inlet, adding to the three other multi-family projects the company has built in the Myrtle Beach area over the past several years.

Construction is underway on The Lively Murrells Inlet, a futuristic 307-unit condominium complex located off the US 17 Bypass near the Georgetown County line. The project is scheduled for completion in October 2023, according to Alec Gregg, director of development at Orange Capital Advisors.

The Orangeburg-based developer has also built other live-action brand communities in some of Hurry County’s fastest growing areas recently including Carolina Forest, the northern end of Myrtle Beach by Grande Dunes, and Market Common at the former Air Force Base.

“We think it’s a good market for apartments up and down the coast, especially with all the people moving downhill,” Gregg said. “Demand far exceeds supply in the market so I think it should fill very quickly.”

Lively Murrells Inlet will feature a range of studio, one-bedroom, two-bedroom and three-bedroom layouts. All units will include 9-foot ceilings, granite countertops, and stainless steel appliances. No rental price range has been set, according to Greg.

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Among the amenities in the complex’s proposed common area are a dog park, fire pit, elevator, garage, pool, two-story gym and four-story lounge overlooking a pond with a fountain.

“It would be a nice place to hang out in the background and the backdrop would make you feel like you were out in the country,” Greg said.

Referring to the number of retirees moving to the South Strand, Gregg said the lifts were an essential convenience for ease of access and use.

“They can stand up, get out of their car, and jump on elevators instead of going up eight stairs.”

Lively Murrells Inlet will add to other multifamily developments that have been built along the South Strand in recent years including Swells Cottages near Garden City and Waterleaf in Murrells Inlet in Georgetown County.

“We think it’s in a good place, kind of above Wakamaw Neck but below Myrtle Beach, so it’s in a fairly good area,” Greg said.

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