DenverAnd the September 22 2022 /PRNewswire/ — Victrola, the leading manufacturer of turntable vinyl players and music-related products in the home for more than 115 years, today unveiled its Victrola Stream turntable line, bringing the wireless vinyl experience for music lovers with Sonos in their home. The innovative Victrola Stream range requires no additional equipment to connect to the Sonos ecosystem, allowing for easy setup and easy control using the Sonos app, adding a distinct and elegant design synonymous with Sonos speakers. As vinyl continues to re-emerge around the world, Victrola Stream will bring the best physical and digital music experiences to Sonos owners everywhere as a new Works with Sonos certified record player.
The flagship Victrola Stream Carbon engine is now available for pre-order in the US, with additional markets to follow. Additional products in the Stream turntable line will be announced by early 2023.
After one simple setup via the Victrola Stream app, users can control the Victrola Stream turntable from the Sonos app or the illuminated control knob, creating musical memories with friends and family once the needle hits the record. Listeners will be able to send (and control the volume) music from a record to any Sonos speaker in their home, just as they would with digital music on their Sonos system.
“We spend a lot of time with our customers trying to understand how and why they want to listen to music the way they prefer. We discovered that a significant number of Sonos system owners were also active listeners of vinyl. Most importantly, consumers told us they had been told by Scott Hagen, CEO of Victrola. “They would listen to music more if they could play their favorite recordings through their Sonos system, using the Sonos app.” “This was what drove us to work with team members at Sonos on a multi-year journey that ultimately led to the best music product available. I absolutely have the opportunity to help put it on the market. We’re proud of how easy it is to set up and use the Victrola Stream Carbon, but we’re even more proud of the reaction we see when someone listens to recordings with friends or family through the Sonos system. ”
Matthew Siegel, Sonos Chief Commercial Officer, added: “Today’s homes use a wide range of connected technologies, from light switches and refrigerators to smart TVs and speakers. One of our guiding principles is that the listening experience on Sonos is simple, and that includes ensuring our products work together seamlessly. With other smart home products. Now certified by Works with Sonos, the new Victrola Stream makes it easy to enjoy all your favorite vinyl with great sound on Sonos.”
Whether listeners are new to vinyl or experienced collectors, the Victrola Stream Carbon is precision-engineered for the discerning consumer due to its premium design and finish. Carbon uses the finest materials that include a low-resonance shell base with premium metal cylinder components, and a carbon fiber tone with a specially designed removable hood. To elevate the wireless vinyl listening experience, the Victrola Stream Carbon will ship with a premium Ortofon Red 2M moving magnetic cartridge that will deliver improved audio reproduction and a higher level of audio fidelity through listeners’ Sonos speaker systems.
The Victrola Stream Carbon will be shown to the public for the first time at the 2022 CEDIA Expo in Dallas, Texas, from September 29 to October 1 at Sonos booth (#15044).
The Victrola Stream Carbon turntable is available for pre-order now at Victrola.com, as well as at Best Buy’s Magnolia Design Centers and other specialty audio retailers, including Crutchfield, World Wide Stereo, Listen Up, Nebraska Furniture Mart and Abt, for $799. Units will be shipped and will be widely available in October. To learn more about Victrola, visit https://stream.victrola.com/ and stay informed by following @victrolaplayers on Facebook, Instagram and TikTok or @victrola-players on LinkedIn.
About VICROLA and ITE®
Victrola has been a leading manufacturer of audio products since 1906, beginning with the first in-house record player in the United States. Since then, Victrola has grown into a global company with the goal of bringing lifelong musical memories to everyone. Victrola continues to offer innovative turntables and audio solutions designed with simplicity, beauty and superior sound, providing an immersive experience for music lovers everywhere.
Sonos is the world’s leading provider of audio expertise. As the inventor of wireless multi-room home audio, Sonos innovation helps the world listen better by giving people access to the content they love and letting them control it however and where they choose. Sonos is known for providing an unparalleled audio experience, a thoughtful aesthetic design, simplicity of use, an open platform, and the wide range of audio content available to anyone. Sonos is headquartered in Santa Barbara, California. Learn more at www.sonos.com.
Media contact:Matt Berkey 586-747-8058[email protected]
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